We have refreshed our brand!
As the organisation is now into its sixth decade, it felt like a good time to look at how we present ourselves, especially with regards to our logo.
As part of this review, we spoke to as many of our employees as we could.
We also met with tenant groups, customers and stakeholders.
The vast majority of those we spoke to felt that, whilst our brand was recognisable, it looked a bit tired and needed a refresh.
We were very aware of the costs associated with carrying out an exercise like this, so we carried out all the design work inhouse.
After consultation and feedback we agreed on our new design.
Our website and other digital platforms are the first elements we have updated.
The next phase will involve replacing old signage on our buildings and vans.
We’re really pleased with the new branding.
We believe it is bright, colourful and is a great symbol of what we do and who we are.
We hope you like it too.